PACKAGING WITH 100% RECYCLABLE MATERIALS
Environment

ENVIRONMENT
INCREASINGLY SUSTAINABLE
PORCELAIN STONEWARE
PRODUCTION
RESPONSIBLE DESIGN
OF CERAMIC SURFACES

CAREFUL MANAGEMENT
OF WATER RESOURCES
8% REDUCTION
IN ENERGY CONSUMPTION
COMPARED TO 2022
COEM CATALOGUES
ARE PRINTED ON FSC®
CERTIFIED PAPER

Reduction in consumption for the packaging of coem porcelain stoneware
For the packaging of its ceramic tiles, Coem mainly uses three categories of materials: wood, plastic and cardboard. Cardboard bubble wrap and low-environmental-impact cardboard material is used for preparing samples, and where this is not possible due to the risk of breakage, recycled plastic bubble wrap is used.
The shrink sleeves it uses for packaging are made partially from recyclable plastic, and can in turn be recycled. For several years now, Coem has been using a technology for packaging porcelain stoneware that enables a reduction of up to 50% in the consumption of cardboard, which is made from recycled and fully recyclable material. 2023 saw the completion of a process, initiated in part in 2021, for the gradual elimination of packaging made from cardboard subjected to chemical whitening treatments, replacing it with recyclable cardboard with a recycled content of more than 70%. The use of cutting-edge packaging machines, which package our ceramic surfaces directly in the machine and just-in-time, with customised graphics, allows us to reduce cardboard consumption. Coem has achieved excellence, independently verified, in all the packaging parameters established in the new ISO 17889-1 certification.
